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Hoda is responsible for the company’s in-country presence and growth
strategy including sales, marketing and operations in Egypt. Hoda will drive SAP
Egypt’s growth plan and lead global education & training platforms to expand
Egypt’s digital ecosystem and workforce. Forbes acknowledged her leadership
by recognizing her as one of the Middle East Most Influential Women for 2018.
She was also recognized as one of the Top50 Women in Egypt in the same year.
In 2019, Hoda was nominated by the Middle East South cluster employees and
awarded the “Diversity & Inclusion Champion” for her leadership and significant
impact in that area.
Hoda has more than 20 years of experience in delivering innovation and
driving business value for customers in the Information Technology and
Telecommunications industry.